As soon as upon a time there lived an Italian princess who dreamt of being greater than only a stunning face. When Marcella Fazi married Prince Paolo Borghese, Duke of Bomarzo, it was in 1942, an period when society insisted that the place for upper-class girls — particularly royalty — was within the palace, not within the office. (And what a palace it was: the household owned Villa Borghese and the landmark Borghese Park in Rome, skipping distance from the grand Spanish Steps.)
However enterprising Marcella had different concepts. Whereas her prince grew to become the President of Normal Motors in Italy, the princess dreamed of making her personal cosmetics, as an alternative of commissioning them as did most aristocratic Italian households. Drawing inspiration from her household heritage and Tuscan spa retreats, Princess Marcella Borghese started what has turn out to be the preeminent Italian-inspired magnificence model.
Her empire began with two lipsticks — one for blondes, one for brunettes — which blossomed right into a full line of lipsticks to match girls’s hair and garments. Considered one of her first collections was a specialty lipstick line to match the brilliant colours of Italy’s preeminent luxurious knitwear label, Pucci, helmed by Marcella’s buddy Emilio Pucci, the Marquis of Barsento, often known as the style world’s “Prince of Prints.”
A serendipitous 1956 assembly in New York Metropolis with Charles Revson, the Revlon founder, resulted in a enterprise deal to assist develop and co-create Marcella’s cosmetics and skincare line, dubbed Borghese Cosmetics. Marcella grew to become one of many first to give attention to components primarily based on pure spa therapies, specifically the therapeutic mud and mineral waters of her beloved Terme di Montecatini spa in Tuscany. The Princess handed away on the age of 90 in 2002, however to today, Borghese’s most well-known skincare merchandise stay their spa-inspired mud remedies in a jar.
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