In celebration of New York Jewellery Week, eBay opened the doorways to the Luxurious Change pop-up that landed within the coronary heart of Diamond District. Addressing the surging value pattern within the designer items market, eBay provides luxurious fanatics a possibility to trade their lesser-loved items for different genuine luxurious gadgets which may higher swimsuit their assortment.
The pop-up can be open for 2 days solely (November sixteenth and seventeenth), when consumers could have a possibility to appraise their luxurious gadgets by the Authenticity Assure workforce to obtain an approximate worth of their merchandise (aka “closet forex”). Then, these excited by exchanging can store the shop’s stock of designer watches, purses, and jewellery. There may be additionally an choice to record a high-end merchandise on eBay proper on the pop-up, with the help of an on-premises photograph studio and advisors.
The launch of the eBay vacation pop-up was impressed by a latest BoF Insights and eBay-partnered investigation that concluded consumers’ curiosity in a extra sustainable round trend method. Based mostly on this analysis, 30% of luxurious consumers contemplate high-end purses, watches, and jewellery much less unstable than different funding belongings. 57% of luxurious consumers imagine the worth of their authenticated luxurious equipment will recognize if the merchandise stays in glorious situation.
The Luxurious Change venture is part of eBay’s Authenticity Assure program launched in 2020. This system displays second-hand consumers’ mindset of investing in luxurious gadgets which were bodily authenticated.
In line with BoF, greater than half of pre-loved luxurious items followers contemplate their designer items a type of forex that enables them to commerce in lesser-worn items for people who spark extra pleasure. Moreover, luxurious gadgets are seen as an funding that might get the next return on funding than different classes of merchandise. Based mostly on the BoF knowledge, 62% of luxurious customers actively itemizing on resale platforms have offered not less than one high-end accent for greater than the unique value they paid.
The eBay Luxurious Change welcomes gadgets from the next manufacturers to deliver for authentication and trade:
- Jewellery: Bvlgari, Tiffany & Co., Cartier, Van Cleef & Arpels, and David Yurman (value vary: $500-$10,000).
- Purses: Louis Vuitton, Chanel, Dior, Givenchy, Fendi, Loewe, Prada, Gucci, YSL, Goyard, Bottega Veneta, Chloe, Celine, and Balenciaga (value vary: $500-$10,000).
- Watches: Rolex, Breitling, Cartier, Omega, Patek Philippe, Tag Heuer, A.Lange & Sohne, Audemars Piguet, and Blancpain (value vary: $2,000-$10,000).
The pop-up can be open to the general public for 2 days solely: November sixteenth and seventeenth (from 11 am to six pm). No RSVP is required to attend an NYC-based pop-up situated at 22 West forty seventh Road, New York, NY.